Quick Cash Flows
01. Test & Measuring System – for everything
02. Improve Conversion, Use Phone Scripts – Incoming and Sales
03. Put Prices Up
04. Add on Sale – Cross sell & Up sell
Browsing CategorySales
A feature about demonstrating the benefit!
Features and Benefits
Commonly accepted marketing wisdom suggests that customers like benefits. They don’t give a damn about features. A classic Marketing 101 exercise suggests that you take a piece of paper, and on the left side, write down a list of your product or service’s features. On the right side, list the corresponding benefit(s).
The secret to selling – My 7 top tips
Every business is selling something, a product and/or a service, but very few are actually trained in the art of selling. Here are seven keys to selling to help you on the track to greater business success:
The sale “hinges” on you!
It’s not who you’re calling on, or what you’re selling. It’s how you present yourself. If you sell used cars, computers, perfume at a department store, or million pound yachts — there’s very little difference in anything other than your earnings. Your ability to excel and be happy in any of these jobs — including your job right now — has very little to do with the economy, very little to do with your product, and even less to do with price.The sale hinges on