1. Opt-In Page Expectations — An effective content strategy starts with your opt-in process. Be certain you manage subscriber expectations at the start. Describe in a sentence or two the type of content your newsletter contains and the value it will deliver readers. Also provide a link to back issues so that prospective subscribers can see exactly what to expect.
Browsing CategoryBusiness Tips
The Juggling Business Owner!
It’s actually sad to see brilliant and hardworking business owners spin their wheels and not get anywhere because they simply don’t know how to focus. Sound like you? I have coached numerous different business owners who have had Jugglers Syndrome (JS) to varying degrees, so I have learnt the best way to coach them.
50 Great Lessons to Live by…
Taken from ‘The Way of the Shark’ by Greg Norman
* Dreams are the blueprints of reality
* Find a better way but don’t take short cuts
* Always tell the truth
The 15 Keys To Running Team Meetings
These are the 15 keys components of an effective and efficient team meeting – whether it’s for management, administration, sales or production. Set a time Make it the same time every time, so that people…
