30th July 2010

The BIG Plan

The magic of the business plan is not the “plan” itself, but the process that the business goes through in putting it together, and then using it as a living document to guide and direct the business. Here are 5 Steps necessary to begin the Planning Process:
12th July 2010

Some Marketing Factoids For You To Consider

With so much written about marketing I thought I would put just a few simple factoids together to share some thoughts, interesting statistics and a maybe few pointers to help you on your way to generating more leads for your business. For me marketing has changed so much over the past 5-10 years. I believe it really is more about being found by your prospects than finding prospects these days....So here are a dozen factoids for you..
6th July 2010

How many times to contact a prospect before they buy?

If every time you picked up the phone you could get a hold of a hot lead, selling anything in your business would be a no-brainer. But no matter how good a sales person you are, you will spend time quoting people who just aren’t ready to buy — yet.

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