My Blog

18th October 2013

LinkedIn – 12 of the biggest mistakes and how to avoid them

It is my pleasure to introduce an extremely knowledgeable and experienced guest blogger today. James Potter.. Known to many simply as “The Linked In Man!” I […]
24th July 2013

7 steps to help make your follow-up call a success

1. Don't assume the sale. Prospects are used to the traditional buyer-seller relationship. They assume you’ll pressure them. Therefore, they may decide not to tell you things that make them vulnerable to pressure. Until you’re sure you know the complete truth, you can never assume the sale is yours.
18th April 2013

The USP is DEAD!

What’s your Unique Selling Point, what makes you different, why are your products or services better than your competitors? If you still think this way when you are putting campaigns together then you need to rethink your marketing.
13th February 2013

10 THINGS to give up, not just for LENT but for LIFE!

With Lent upon us once again I know many of you will be giving up all sorts of things to make your life better. Here are just 10 ways and 10 things you could consider giving up for life not just for lent that will help you make your life better forever.
28th January 2013

It’s Not All About You! – Cause and Content Marketing

Do you support a cause within your business? Having a cause within your business is not only good for the soul but is a powerful marketing tool. Your business does not have to be huge to make a difference to others. And we don’t just mean your clients and your stakeholders. If you have a passion or a cause that you follow, you can integrate it into your marketing and give it a voice.
12th December 2012

12.12.12 – To celebrate this unique date here are 12 traits I have seen in successful business owners

To celebrate this special date (and one of my favourite numbers) here are my 12 traits that I have regularly seen in the successful business owners that I have had the pleasure and privilege to work with over the years. 1. Do what you enjoy. What you get out of your business in the form of personal satisfaction, financial gain, stability and enjoyment will be the sum of what you put into your business. So if you don't enjoy what you're doing, in all likelihood it's safe to assume that will be reflected in the success of your business--or subsequent lack of success. In fact, if you don't enjoy what you're doing, chances are you won't succeed.
6th December 2012

Secrets to Closing the Sale by Zig Ziglar

Even if you are not directly involved in sales in your day to role, you may be surpised to read we are actually involved in selling nearly every day. We are constantly selling ourselves, whether that be formally or informally, at work or at home, we are constantly vying for attention, understanding or priority. Even as a buyer we are selling... Consider this - In every single sales meeting a sale takes place. Either they sold you YES, or you sold them NO. So, understanding the sale and what makes people good at selling is a learned behaviour. Knowing some of the secrets to closing a sale might help you in both the work place and in life generally.... Enjoy.
30th November 2012

7 Great Reasons why you should Blog for Business!

Blogging is often seen by business owners as one of those “should do’s” that they just can’t seem to get round to. Does that sound like you? Are you too busy? Does something more important (in)conveniently pop up just when you sit down to do it? Do you wonder who is going to read it? Do you wonder why you’re doing it?
12th October 2012

All accountants are not the same. You can switch to an award winning one today as easy as 1-2-3

Switching – Easier than you think? by Hannah Oliver “I have been with my accountant for the last 10 years and although I am not happy […]
13th August 2012

To perform as a winner, you must first believe you are a winner.

I have really enjoyed and marvelled at the Olympic Games these last two weeks & those involved in providing the stage for this incredible spectacle did the UK proud. I desperately wanted to avoid an Olympic cliché affirmation this week. However this thought has stayed in my mind throughout the Olympics....
18th July 2012

7 Habits of Highly Effective People by Stephen Covey

I originally posted this synopsis of The 7 habits of highly effective people back in 2009. To mark the recent passing of its great author Stephen Covey I felt it would be appropriate to repost it here today. I highly recommend his book (7 Habits) to any business owner and certainly to all my clients. It contains simple, straight forward, common sense habits that will help anyone who is running a business. I have modified the time quadrant to be represented by seats in a car (Image inserted below) and will blog this separately at some point... Anyway, here is a brief synopsis of the book written by a wise and amazing man... Stephen R. Covey 1932 - 2012
10th July 2012

10 GREAT Tips for the SME Business Owner

Being a Small to Medium Enterprise (SME) Business Owner can be a tough, challenging and demanding "job". But it can also be extremely rewarding and enjoyable too. Here are 10 simple, straight forward common sense tips to help any budding start-up or established SME business owner. 1. Do what you enjoy. What you get out of your business in the form of personal satisfaction, financial gain, stability and enjoyment will be the sum of what you put into your business. So if you don't enjoy what you're doing, in all likelihood it's safe to assume that will be reflected in the success of your business. Bottom line, if you don't enjoy what you're doing, then the chances are you won't succeed.
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